Case Study
Instructional Animations
These animations were designed to be viewed in-app to aid users when taking a medical test sample at-home. For example, how to use a nasal swab or take a blood sample.
Brand identifiers removed for confidentiality.
The Problem
Users may take test samples incorrectly, especially if there are only text-based instructions that are often overwhelming or not read fully.
A visual supplement alongside written instructions helps the user understand the instructions and feel more confident taking the test.
Requirements:
1-2 minute videos that are also able to be split into 2-second gifs for step-by-step instructions.
Prioritise vertical format for mobile
Non-region or language specific
Meet regulatory standards
Small file size to not make the app size too heavy
Successfully meeting changing requirements
While I made minor updates and improvements to the videos based on user feedback, there were several major revisions due to other circumstances – such as a change in manufacturers (meaning the components designs had to be updated), or medical trials resulting in a change to the test sampling method.
